Cyber GTM Leaders Working Group: West Coast Call

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Join your fellow Cybersecurity Marketing & Revenue leaders to discuss and anonymously share benchmarking metrics. Responses will be collected and anonymously pooled into a resource for all cyber GTM leaders. Can't attend? Fill out the survey here: https://docs.google.com/forms/d/e/1FAIpQLSenWQu_P_E44UkcjLqOZ-YrfNuaMyv_ZCewlY81xTG-P_q6Aw/viewform

Cyber GTM Leaders Metrics Benchmarking: Group Discussion (East Coast)

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Join your fellow Cybersecurity Marketing & Revenue leaders to discuss and anonymously share benchmarking metrics. Responses will be collected and anonymously pooled into a resource for all cyber GTM leaders. Can't attend? Fill out the survey here: https://docs.google.com/forms/d/e/1FAIpQLSenWQu_P_E44UkcjLqOZ-YrfNuaMyv_ZCewlY81xTG-P_q6Aw/viewform

How To Build an Integrated Marketing Campaign: A Full-Funnel Approach for Cybersecurity

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Wondering how you can get started in creating an integrated cybersecurity marketing campaign? Successful campaigns create a strategy and plan that connect the content and demand generation tactics that ensure real results. So, which channels should you leverage for cybersecurity audience? What should you measure and report on? How do you collaborate and navigate the […]

Grab a box!! CISO’s are moving around!

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We all know that cybersecurity has an extremely high attrition rate; let's look at how these numbers are impacting the folk at the top of the pile. From their mobility between companies, to where the largest enterprise CISO's are living now; join Anthony Johnson, from Delve Risk, as he unpacks the numbers, and what it […]

CyberMarketing Lunch Network

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Bring your breakfast, lunch, or midnight snack and meet & network with your fellow cybersecurity marketers!

Personalization for Cybersecurity: 10x’ing Campaign Results with Personalization

Are you struggling to advance your personalization strategy beyond “we have a list of accounts”? Join speakers Sean Mattson (Head of Digital Strategies, Check Point Technologies) and James Kessinger (CMO, Hushly) as they share strategies to level up your ABM or regionalized campaigns. In this interactive fireside, we’ll cover: How Check Point Technologies LTD improves […]

Cybersecurity Marketing Society Careers Strategy Hour: Salary Negotiations

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Why does salary negotiation always feel like the poison scene from Princess Bride? Everyone around you tells you that you should demand as much as you possibly can. You know that can backfire. We all instinctively feel it’s just not that simple.  The truth is with the right perspective, it could be even more simple […]

Cybersecurity Marketing Society Careers Strategy Hour: Startups vs. Big Orgs

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It’s a tale as old as time. On one hand, working for a big-league player comes with the prestige that can put your career on the fast track. On the other, startups are bursting with energy and possibility. Play your cards right, and you can 10x practically overnight. Which one is right for you? That […]