Are you struggling to advance your personalization strategy beyond “we have a list of accounts”? Join speakers Sean Mattson (Head of Digital Strategies, Check Point Technologies) and James Kessinger (CMO, Hushly) as they share strategies to level up your ABM or regionalized campaigns. In this interactive fireside, we’ll cover: How Check Point Technologies LTD improves […]

Why does salary negotiation always feel like the poison scene from Princess Bride? Everyone around you tells you that you should demand as much as you possibly can. You know that can backfire. We all instinctively feel it’s just not that simple.  The truth is with the right perspective, it could be even more simple […]

Meet your fellow cybersecurity marketers in Denver, CO!

It’s a tale as old as time. On one hand, working for a big-league player comes with the prestige that can put your career on the fast track. On the other, startups are bursting with energy and possibility. Play your cards right, and you can 10x practically overnight. Which one is right for you? That […]

Join your fellow Cybersecurity Marketing & Revenue leaders to discuss and anonymously share benchmarking metrics. Responses will be collected and anonymously pooled into a resource for all cyber GTM leaders. Can't attend? Fill out the survey here: https://docs.google.com/forms/d/e/1FAIpQLSenWQu_P_E44UkcjLqOZ-YrfNuaMyv_ZCewlY81xTG-P_q6Aw/viewform

Join your fellow Cybersecurity Marketing & Revenue leaders to discuss and anonymously share benchmarking metrics. Responses will be collected and anonymously pooled into a resource for all cyber GTM leaders. Can't attend? Fill out the survey here: https://docs.google.com/forms/d/e/1FAIpQLSenWQu_P_E44UkcjLqOZ-YrfNuaMyv_ZCewlY81xTG-P_q6Aw/viewform

“Webinar fatigue” is a myth. Lead generation webinars continue to be one of the top sources of marketing-attributed opportunity pipeline for cybersecurity vendors. In fact, over 89% of technology buyers say webinars play a role in their purchase process.* But using webinars to generate high-quality leads and pipeline requires that you execute effectively on all […]

Grab your cup of coffee and meet other colleagues who work close to you in the splendid EMEA area... at least virtually.

Harnessing the potential of Artificial Intelligence can help busy cybermarketing teams execute their demand generation strategies. In this session, we will explore the transformative power of AI, equipping cybersecurity marketers with a robust toolkit of innovative solutions and time-tested tricks to supercharge their sales funnels. From predictive analytics to personalized content recommendations, we'll uncover how […]