Cybersecurity Marketing Society Careers Strategy Hour: Salary Negotiations

Online

Why does salary negotiation always feel like the poison scene from Princess Bride? Everyone around you tells you that you should demand as much as you possibly can. You know that can backfire. We all instinctively feel it’s just not that simple.  The truth is with the right perspective, it could be even more simple […]

Cybersecurity Marketing Society Careers Strategy Hour: Startups vs. Big Orgs

Online

It’s a tale as old as time. On one hand, working for a big-league player comes with the prestige that can put your career on the fast track. On the other, startups are bursting with energy and possibility. Play your cards right, and you can 10x practically overnight. Which one is right for you? That […]

Cyber GTM Leaders Working Group: West Coast Call

Online

Join your fellow Cybersecurity Marketing & Revenue leaders to discuss and anonymously share benchmarking metrics. Responses will be collected and anonymously pooled into a resource for all cyber GTM leaders. Can't attend? Fill out the survey here: https://docs.google.com/forms/d/e/1FAIpQLSenWQu_P_E44UkcjLqOZ-YrfNuaMyv_ZCewlY81xTG-P_q6Aw/viewform

Cyber GTM Leaders Metrics Benchmarking: Group Discussion (East Coast)

Online

Join your fellow Cybersecurity Marketing & Revenue leaders to discuss and anonymously share benchmarking metrics. Responses will be collected and anonymously pooled into a resource for all cyber GTM leaders. Can't attend? Fill out the survey here: https://docs.google.com/forms/d/e/1FAIpQLSenWQu_P_E44UkcjLqOZ-YrfNuaMyv_ZCewlY81xTG-P_q6Aw/viewform

How to Build a Webinar Lead Generation Engine: A New Strategy for Cybersecurity Vendors

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“Webinar fatigue” is a myth. Lead generation webinars continue to be one of the top sources of marketing-attributed opportunity pipeline for cybersecurity vendors. In fact, over 89% of technology buyers say webinars play a role in their purchase process.* But using webinars to generate high-quality leads and pipeline requires that you execute effectively on all […]

CyberMarketing Lunch Network

Online

Bring your breakfast, lunch, or midnight snack and meet & network with your fellow cybersecurity marketers!

AI for Cyber Demand Gen: Tools & Tricks to Power Up Your Funnel!

Online

Harnessing the potential of Artificial Intelligence can help busy cybermarketing teams execute their demand generation strategies. In this session, we will explore the transformative power of AI, equipping cybersecurity marketers with a robust toolkit of innovative solutions and time-tested tricks to supercharge their sales funnels. From predictive analytics to personalized content recommendations, we'll uncover how […]

Internal Comms for Cybersecurity Companies: Ask the Experts

Online

Join us for an insightful webinar featuring Becca Chambers, Senior Brand and Communications Executive, and Annie Norgaard, Communications & Employee Engagement Manager at Alludo. Drawing from their extensive experience in the cybersecurity industry, Becca and Annie will delve into the intricacies of running an effective internal communications department. They will share valuable insights on the […]